Web Analytics: measure and analyze your digital performance
Translate your business objectives into measurable events, collect precise data in compliance with the GDPR, analyze your indicators and manage your digital strategy with precision thanks to our expertise in Web Analytics.
Data
Measure your goals and analyze your performance
- Understand the behavior of your site visitors and adapt your offers or content to better match expectations.
- Measure the effectiveness of your marketing actions and direct your efforts to the right place at the right time.
- Track your conversions and identify the most successful acquisition sources and purchasing journeys.
- Make strategic decisions based on concrete data.
A simple and functional methodology
Establish KPI's
We establish key performance indicators (KPIs) relevant to your business and your objectives, in order to measure the effectiveness of your digital presence.
Marking plan
We are implementing a rigorous tagging plan to collect precise and usable data, in compliance with best practices and current regulations (GDPR).
Dashboard and analysis
We create personalized dashboards to visualize your indicators. We analyze your data and offer you recommendations to optimize your digital strategy .
Our various Web Analytics services
Setting up your Analytics tools
Tagging and Web Analytics Plan
GDPR and CMP Compliance
Setting up a Consent Management Platform (CMP) to ensure GDPR compliance.
Reporting with personalized dashboard
Analysis and strategic recommendations
Your questions about web data collection and analysis
What is tracking and web analytics?
This data helps you understand how your users interact with your site, where they come from and what they do. It allows you to measure the effectiveness of your digital actions and calculate their return on investment.
Why is it important to track and analyze your web data?
By tracking and analyzing your web data, you can make strategic decisions based on hard data, not hunches.
This allows you to optimize your website, your marketing campaigns and your ROI.
Why choose One Two Digital to implement your data measurement and analysis?
One Two Digital is an expert agency in tracking and Web Analytics, with a team of passionate and experienced consultants.
We offer you a rigorous methodology, powerful tools and personalized support to help you measure and analyze your performance.
This analysis gives rise to strategic recommendations, particularly within the framework of a digital strategy consulting service .
How much does an Analytics tracking and monitoring service cost?
It is difficult to estimate the cost of this service without knowing your project, your ecosystem and your specific needs.
Defining your key performance indicators, setting up a tagging plan, configuring your tracking tools and analyzing your performance will depend on your specifications.
At One Two Digital, we offer personalized and transparent quotes. Contact us to discuss!
